Essential skincare for men: delving into the unique requirements of male skin

Blokes' Skincare Revolution: Men's Serums Leading the Charge in the Grooming Industry

The game is changing in the men's skincare sector, thanks to the innovative formulations of men's serums. This rapidly expanding market caters to men who are feverishly understanding their unique skin needs and refining their preferences, especially among a younger demographic.

Offering a lightweight and highly concentrated formula, this serum penetrates the active ingredients deeper into the skin than an average moisturizer. It's a logical step for those wishing to elevate their skincare regimen while also allowing brands to anticipate their growing demands.

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Which Serum Suits Men Best? Dive into the Unique Traits of Male Skin

To determine which serum might prove most beneficial for men, it's crucial first to examine the specifics of male skin. Its characteristics are significantly influenced by androgens, male sex hormones, which affect fat, thickness, and aging processes:

Men's skin is approximately 20 to 25% thicker than women's.
Aging signs typically emerge later in men due to the higher collagen and elastin content. However, once these signs emerge, the loss of these substances happens more abruptly, giving rise to deeper and more pronounced wrinkles.
With a greater number of sebaceous glands, men's skin is often oilier and has larger pores, making it more susceptible to acne and impurities.
A more acidic pH in men's skin elevates the risk of developing certain skin conditions, such as dermatitis.
Additionally, men's skin contains a greater number of hair follicles, which can make shaving more irritating or sensitive for men.

The Rush of Men's Serum

Worldwide, the men's skincare market is on fire, with an increasing number of men incorporating and purchasing personal care products. They're expanding their skincare routines and exhibiting a growing interest in new formulations.

Research reveals that men take skincare seriously and expect brands to offer skincare routines that cater to their unique needs. With advancements in cosmetic science yielding more effective treatments for various skin concerns, customers are looking for formulas that target their specific issues:

In the UK, 27% of men believe beauty brands should prioritize product development for those with skin problems.
In China, 46% of men would buy facial skincare if it were designed for specific skin types.
In the UK, 60% of men choose sunscreens based on their skin type, and 66% in the US would appreciate more skin protection products tailored to their requirements (Mintel, The Evolution of Men's Grooming: 2024).

These statistics reflect an environment conducive to the development of formulas that cater to skin types. Men's serum thus assumes a significant role in tapping these opportunities.

Among the various skin concerns that a serum can conquer, addressing acne-prone skin is particularly crucial. As previously discussed, men's skin produces more sebum, making it more prone to acne. Hence, it's within this context, and with a prevailing preference for natural and healthy cosmetics, that Provital has formulated TrikenolTM Plus. TrikenolTM Plus consists of a synergistic blend of two plant-derived ingredients: terpinen-4-ol and willow extract, fortified with salicylic derivatives to deliver robust natural anti-acne action. Terpinen-4-ol is extracted through fractional distillation of tea tree oil (Melaleuca alternifolia), renowned for its anti-inflammatory and antimicrobial properties (Pazyar et al., 2013). Willow extract (Salix alba) is commonly used in cosmetics and dermatology for its hydrating, keratolytic, anti-irritant, and anti-seborrheic properties. It also functions as an astringent, analgesic, anti-inflammatory, and antimicrobial and is abundant in polyphenols, flavonoids, and salicylic derivatives, including salicylic acid, making it suitable for treating skin desquamation and keratolytic disorders. The result is an active ingredient that treats acne-prone skin holistically**, as demonstrated by Provital's non-gendered tests:

In vitro, TrikenolTM Plus demonstrated antimicrobial and anti-irritant properties similar to those of acetylsalicylic acid.

In vivo, tests on men with acneic skin confirmed the ingredient's effectiveness. Results revealed a 77% reduction in sebum and a 32% decrease in the number of active sebaceous glands compared to the placebo. Moreover, acne lesions diminished (the surface area of inflammatory lesions shrank by 12% after 21 days, and inflammatory lesions declined by 5.2% and non-inflammatory by 25.4%).

TrikenolTM Plus embodies the perfect blend of advancements in cosmetic science-inspired natural ingredients, offering immense potential for creating a complete serum for men, effectively combating acne.

Recognizing the unique traits of male skin is crucial when choosing a serum, as male skin is thicker, more oilier, and more susceptible to acne due to higher sebaceous gland activity and a more acidic pH.
In the growing men's skincare market, there is a demand for formulations that cater to specific skin issues, such as acne, and Provital's TrikenolTM Plus offers such treatment with its natural anti-acne action derived from a synergistic blend of plant-derived ingredients.