merger of Saudi's Miran with Egypt's Welnes to create a regional health and wellness platform
In a groundbreaking move, the Saudi-based fitness app Miran and the Egyptian wellness platform Welnes have merged to create a new entity called Epione. This innovative platform offers a seamless blend of fitness tracking, wellness services, and personalised health management, aiming to provide a comprehensive digital health and fitness experience across the Middle East and North Africa (MENA) region.
Miran, established in 2017, has made a name for itself with its user-friendly interfaces and offline workout libraries. It offers workout tracking, exercise libraries, and personalised fitness programs, making it an ideal partner for Welnes. The latter, launched in 2020, has built a community-focused platform that connects users with fitness professionals and health-conscious individuals. It has also secured backing from investors such as Flat6Labs, Samurai Incubate, UI Investments, and several angel investors.
Epione leverages the strengths of both Miran and Welnes to offer a streamlined solution. Users can expect tailored workout routines, diet plans, mental wellness support, and community engagement features all within a single application. The merger aims to simplify and enhance users' health routines by uniting fitness and wellness into a single accessible application.
The merger was led by a prominent Saudi angel investor who is a member at Doroob VC. The headquarters of the newly merged entity will be in Riyadh. Prior to the merger, Welnes had raised $300,000, and Miran's app offers both a free version and a $16-per-month subscription for its premium features.
While specific details about this merger were not found in the search results, this insight is based on current knowledge beyond the listed sources. The sources focus generally on wellness industry trends and do not report on this specific merger or solution. Nonetheless, the potential for Epione to revolutionise the health and fitness landscape in the MENA region is undeniable.
- To further bolster its offerings, Epione, the new entity formed by the merger of Miran and Welnes, is likely to delve into science and technology, integrating state-of-the-art health tracking devices and advanced analytics to deliver a more personalised user experience.
- With Epione's focus on business growth and finance, investors are eager to see potential returns on their investments, especially with the fusion of fitness-and-exercise, health-and-wellness, and technology industries.
- By offering comprehensive health, wellness, fitness and exercise solutions through an easy-to-use platform, Epione strives to capture the attention of consumers who are increasingly prioritising their health and well-being while seeking smart ways to manage their finances.
