Mushroom Beverage Industry Valuation Foreseen to Reach USD 7.4 Billion by 2034, Projected Growth Rate of 6.4%
In the ever-evolving world of beverages, a new trend is gaining traction - mushroom drinks. These functional beverages, infused with various types of mushrooms, are becoming increasingly popular due to their health benefits and natural appeal.
Recent developments in the mushroom drinks market are quite impressive. Odyssey Wellness LLC, for instance, has secured distribution in 841 stores across the US, including 732 7-Eleven stores in Florida and all 109 Wegmans locations on the East Coast. Their organic RTD mushroom-infused energy drinks, formulated with cordyceps and lion's mane, have garnered significant attention.
Another notable player, RYZE Superfoods, continues to scale in early 2025 with its six-mushroom organic coffee blend, complete with MCT oil. The company, which launched in 2020, has seen strong subscription growth, solidifying its position as a top-selling US mushroom coffee brand.
The popularity of mushroom drinks is not limited to coffee. Four Sigmatic Foods, Inc has released a limited edition "The Last of Us" dark roast mushroom coffee, timed with the HBO series. They are also launching 11 new mushroom-infused products by summer 2025, including a medium roast instant organic coffee with lion's mane and other functional mushrooms.
Laird Superfood, Inc, another key player, has partnered with Bluestone Lane (a US coffee chain) to roll out two functional mushroom-infused drinks. The Laird Superfood Latte and Mocha feature chaga, lion's mane, maitake, and cordyceps. Laird Superfood has also expanded its mushroom coffee portfolio with the introduction of Perform Whole Bean and Perform Decaf Mushroom Coffee.
Peak State Coffee, Inc, meanwhile, markets the world's first whole bean coffee infused with adaptogenic mushrooms using its proprietary infusion process.
The global Mushroom Drinks Market is projected to grow at a compound annual growth rate (CAGR) between approximately 5.5% and 7.0% from 2025 to 2034. This growth is driven by several factors, including increasing consumer demand for natural, plant-based, and functional beverages, the growing awareness and popularity of functional mushrooms, the broader wellness trend, rising disposable incomes, supportive regulatory environments, and marketing strategies.
In conclusion, the Mushroom Drinks Market is expected to sustain a healthy growth rate near 6% CAGR from 2025 to 2034, propelled by consumer health awareness, innovation in product blends, and expanding market access globally. The future of mushroom drinks looks bright, with more brands entering the market and consumers embracing these functional beverages as a healthier alternative.
Sources: 1. MarketWatch 2. Grand View Research 3. Business Wire 4. PR Newswire
- The mushroom drinks market is experiencing rapid growth, with companies like Odyssey Wellness LLC and RYZE Superfoods gaining significant attention and expanding their product lines.
- In addition to coffee, companies such as Four Sigmatic Foods, Inc and Laird Superfood, Inc are launching new mushroom-infused products in various beverage categories, including a limited-edition dark roast coffee and adaptogenic whole bean coffee.
- Growing consumer demand for natural, plant-based, and functional beverages, coupled with the rising popularity of functional mushrooms, is driving the growth of the mushroom drinks market.
- The market research predicts that the Mushroom Drinks Market will continue to grow at a healthy CAGR of around 6% from 2025 to 2034, fueled by increasing consumer health awareness, innovation in product blends, and expanding market access globally.
