"Pharmacy Chain Saves India 300 Million Indian Rupees Annually - Unbeknownst to Most"
In the face of rising cases of lifestyle diseases in India, Medkart has emerged as a beacon of continuity, affordability, and ease while maintaining quality. With over 100 physical stores and delivery across 35,000+ pin codes, Medkart is making a significant impact on India's healthcare landscape.
A recent study on medicine perception in India revealed a notable preference for branded drugs among patients. However, Medkart's impact is not through offers, but structural savings built into its supply chain and a generic-first approach.
The company, specialising only in general medicines and based in Gujarat, has served more than 1.2 million families and processed over XX lakh orders. This innovative drugstore chain has helped Indian households save up to 300 crore INR annually, providing a new type of access to affordable medicines.
One of the main reasons for this preference for branded drugs is the concern about quality, trust, and lack of transparent product information. Despite being bioequivalent, generics often suffer from a credibility deficit due to factors like lack of clear labelling, pricing transparency, and pharmacist validation.
Medkart aims to solve this trust problem by focusing on high-quality generics, verified sources, and a tech-first platform. The company sources its products only from manufacturers compliant with Schedule-M, India's GMP standard.
The Medkart app and website include a price comparison engine that shows users how much they could save by switching to generics. Users can also send a prescription via WhatsApp and order Medkart Assured generics directly to their home.
Over half of household health spending in India goes to purchasing medicines. With India's healthcare system placing a heavy financial burden on households, Medkart's savings are making a significant difference. The company has saved over INR 650 crore cumulatively and around INR 300 crore annually for Indian families.
Closing the awareness gap and improving trust in generics is crucial for lowering healthcare costs across emerging markets. Medkart's inventory system is built on predictive restocking, ensuring critical medicines are always available.
Scepticism about the quality of generics leads many patients to choose expensive branded options, increasing their monthly financial stress. By providing affordable, high-quality generics, Medkart is empowering Indian families to take control of their healthcare expenses.
Visit www.medkart.in or download the Medkart App to experience the difference for yourself. Together, let's make affordable, quality healthcare a reality for all.
