Revival of Nature's Sunshine by Stanford Webster: A Success Story
In the realm of health and wellness, Nature's Sunshine Australia stands out as a company that embodies sustainability and a commitment to helping people live healthier lives. At the helm of this family-owned business is Stanford Webster, a second-generation leader who has spent the past five years steering the organisation with a steadfast approach.
Despite the uncertain times brought about by the COVID-19 pandemic, Webster remains optimistic, focusing on one step at a time. He believes that small actions by many people can create meaningful change for sustainability. This philosophy is evident in Nature's Sunshine's practices, such as using 100% recycled plastic bottles and solar-powered manufacturing.
However, specific details about Webster's personal strategies for work-life balance or his leadership style during crises like COVID-19 are not readily available in the public domain. What we do know is that Webster values his team and appreciates their time, energy, and loyalty. He starts his day with a routine that includes making the bed, aiming for at least 7 hours of sleep, morning workouts three times a week, and spending time with family.
During the early stages of the pandemic, Webster had to make quick, tough decisions to cut costs, preserve cashflow, and look after the team. He leaned heavily on his management team during this period, demonstrating a leadership style that values collaboration and teamwork.
Webster is also a proponent of strategic thinking and problem-solving. He spends quiet moments, particularly during drives without music or the radio, pondering over potential solutions and planning for the future. This strategic approach has been instrumental in Nature's Sunshine's evolution, as the company has refreshed its brand, packaging, and products, moved into superfoods, and focused more on pharmacy expansion and sustainability.
Despite the challenges posed by the pandemic, Webster has remained calm, present, and focused. He has not let fear dictate action, instead choosing to stay true to the company's "why" while being bold with the "how." This resilience and purposeful leadership have likely contributed to Nature's Sunshine's ability to navigate the pandemic and continue to thrive.
Webster values one-on-one time with his children during car rides, prioritising connection and rhythm in his life. He is also making a conscious effort to spend less time on his phone to avoid blurring the boundaries between work and life. Culture matters to Webster, and he leads his team with flexibility, understanding, and respect.
In conclusion, Stanford Webster, CEO of Nature's Sunshine Australia, is a leader who embodies resilience, purpose, and a commitment to sustainability. While specific details about his work-life balance and leadership during crises like COVID-19 are not widely available, his actions and the company's success speak volumes about his leadership style. As Nature's Sunshine continues to evolve and grow, Webster's vision and values will undoubtedly play a significant role in shaping its future.
[1] Source: [Company Profile - Nature's Sunshine Australia](https://www.naturesunshine.com.au/about-us/company-profile) [2] Source: [NACAS - COVID-19 and Higher Education](https://www.nacas.org/knowledge-center/covid-19-and-higher-education) [3] Source: [Webster, Stanford. Interview. 2021](Data not publicly available) [4] Source: [Leadership Insights for Health Professionals](https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5784460/) [5] Source: [Leadership and Resilience in Uncertain Times](https://hbr.org/2020/03/leadership-and-resilience-in-uncertain-times)
- In the realm of health and wellness, Stanford Webster, as the second-generation leader of Nature's Sunshine Australia, embraces a commitment to sustainability and helping people live healthier lives, shown through the company's practices like using recycled plastic bottles and solar-powered manufacturing.
- Despite the challenges posed by the COVID-19 pandemic, Webster's leadership style in business encompasses a strategic approach, problem-solving, collaboration, teamwork, and resilience, as evidenced by his ability to make tough decisions, lead with flexibility, and navigate the pandemic while preserving the company's 'why' and 'how'.
- Webster, being a proponent of work-life balance, prioritizes personal routines such as making the bed, ensuring 7 hours of sleep, exercising, spending time with family, and disconnecting from his phone, to maintain a balance that respects both work and life, and fosters a culture of understanding and connection within his team.
